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Search Needs Better Integration Top Brands Agree
The vast majority of top UK brands have said search needs to be better integrated with other marketing activity.
Search Marketing news posted on 30 June 2010
MagnaGlobal Predict Rapid Growth in Online Advertising
Revenues to exceed $100 billion in next five years.
Search Marketing news posted on 10 June 2010
World Cup Activity Online Builds to Crescendo
With the South Africa World Cup just over a week away online momentum is building.
Search Marketing news posted on 03 June 2010
US Online Advertising Performs Above Expectations
Online sector pulls itself out of the recession with top growth.
Search Marketing news posted on 21 May 2010
Ann Summers Sex Up Election Manifesto
Ann Summers vote for their own “hung parliament” in online advertising campaign.
Search Marketing news posted on 26 April 2010
Big Brands Fail to Capitalise on World Cup Search Terms
Coca-Cola, Sony and Adidas not making use of their association to the World Cup as event sponsors online.
Search Marketing news posted on 07 April 2010
Half of UK Would Reject Behavioural Targeted Advertising
New report shows 52 per cent of Brits would opt out of behavioural online advertising.
Search Marketing news posted on 06 April 2010
Future’s Bright for Orange and OpenX Online Advertising
New advertising deal between Orange and OpenX sees the creation of the Orange Ad Market.
Search Marketing news posted on 31 March 2010
PETA and BullWhip Fight for Sex.com
Meat company and animal rights group battle for hottest web domain in the online world.
Search Marketing news posted on 19 March 2010
Search Marketing Rise Demonises Omnipotent Google
Increase in search marketing prowess has led to attack on Google revenue streams.
Search Marketing news posted on 16 March 2010
Search Engines Say No to Australian Content Filters
Google and Yahoo! beg Australia not to apply restrictive content filters on search engines.
Search Marketing news posted on 17 February 2010
Baidu Phoenix Nest Improves Search Marketing Dominance
Chinese search engine has positive fourth quarter after Phoenix Nest launch.
Search Marketing news posted on 10 February 2010
SEO Experts Honoured at 2010 SEMMYS Awards
The best bloggers and advertising experts were rewarded last night at the third annual SEMMYS.
Search Marketing news posted on 02 February 2010
Search Marketing Dependable Rock of Advertising Industry
Online sector continues forward despite advertising slump.
Search Marketing news posted on 18 January 2010
Twitter Turns Profit on Google and Bing Search Deals
Three-year-old start-up manages $5 million profit.
Search Marketing news posted on 21 December 2009
Search Lost for Online Retail Conversions
Display advertising better than search for online retailers.
Search Marketing news posted on 04 November 2009
Twitter in Talks With Google and Microsoft
The giants hope to include tweets in their search results.
Search Marketing news posted on 12 October 2009
Yahoo! Admits Abandoning Meta Keywords Tag
The search giant no longer uses the tag for its rankings, according to a surprise admission by its new senior director.
Search Marketing news posted on 10 October 2009
Internet Searches Crest 100 Billion Wave
Searches increase on Google sites by 58 per cent.
Search Marketing news posted on 01 September 2009
UK Shoppers Make Smarter Online Searches for Vouchers
The latest research has found more and more UK shoppers seeking out specific discount vouchers to beat the recession.
Search Marketing news posted on 18 August 2009
IAB Publish Ethical Online Marketing Guidance
An industry body has set out a series of guidelines to enable greater harmony between participants in the online marketing sector.
Search Marketing news posted on 13 August 2009
Facebook Buys Into Real-Time Search with FriendFeed
The social networking website plans to go head-to-head with the mighty Google after its acquisition of the real-time search engine.
Search Marketing news posted on 11 August 2009
US Search Engine Marketing Ready to Bounce Back
Quick turnaround after dip in online advertising figures across the Atlantic.
Search Marketing news posted on 14 July 2009
Butler Jeeves is Ask’s answer to Google dominance
The butler is back, but can Jeeves curb the tide against Google?
Search Marketing news posted on 20 April 2009
Unviable Wikia Search Engine Abandoned
Wikipedia founder Jimmy Wales admits defeat on user generated search engine.
Search Marketing news posted on 02 April 2009
