News Home > Online Advertising

News summary 11/07/08

Google unveiled its new virtual world, Lively, earlier this week, offering a 3D chat facility for web users at locations across the internet.

The virtual experience can be used to create avatars and set up Lively rooms on blogs and other websites to allow site visitors to interact with each other.

Meanwhile, big news from the Yahoo! camp saw the company open its search technology and infrastructure to developers using its new BOSS (Build your Own Search Service) platform to construct their own search facility.

The firm asserted that the platform would help to "disrupt" the current state of the search market when it comes to innovation.

Elsewhere, Google reiterated its commitment to privacy at a US hearing concerned with online advertising and its implications for web users and said in a blog post that it definitely does not manually edit search results.

Google has also expressed its concern over what it perceived to be the anti-competitive nature of Microsoft's bid for Yahoo!, while Ask.com announced a new strategic search deal with photo-sharing site Photobucket.

Online Advertising news posted on 11 July 2008

Bookmark and Share

Have your say - Post a new Comment!

Heading:
Comment:
Anonymous: