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Yahoo to Work with Google on Mobile Technology, Andriod and 3.0 Join Forces!
Yahoo! is to work with Google in order to reach more mobile phone users, it has emerged.
Yahoo!, which is a fierce competitor of Google in terms of search, will build software that will allow independent developers to build programs for phones,
including those running Google's operating software, Android.
Android is a system that Google intends to use to capture more of the mobile market. It can make valuable use of personal information to target ads more effectively.
"Once it becomes reality, meaning we find devices that ship with it, we're going to make sure that Yahoo! services run on Android", Yahoo!'s executive vice president, Marco Boerries, said, "It is one of many operating systems that we support."
According to eMarketer, the global mobile phone advertising market is set to at least triple by 2011, and Yahoo!, Google and Microsoft are all keen to take their share.
All three companies are busy improving their mobile software, so that consumers can browse the web using their cellphones more easily.
More Information on the Google / Yahoo! Mobile Software Collaboration
Due to popular demand on Digg and confused articles on the rest of the internet, DTM have given you more information about Yahoo!'s work with Google to make their Mobile Developer Platform compatible with Google's Android. Click here
Yahoo! News posted on 10 January 2008
Comments
Yahoo! on Android
Yahoo! has been advertising on Windows for ages. If Android becomes big enough even Microsoft will advertise and develop for it!
(If it becomes big enough...)
Comment posted by Anonymous on 10/01/2008 11:09:00
Yahoo! has Missed a Trick (Again)
If Yahoo! aren't careful they'll fall even further behind Google and Microsoft and then they'll be vulnerable to a takeover.
Yahoo! simply aren't innovative enough to keep up with their competitors and this is just another case in point.
Android will probably end up working on pretty much every cellphone and Yahoo!'s software will suffer from its restrictions.
Comment posted by Anonymous on 10/01/2008 19:06:00
We'll See Whether Yahoo! has the last laugh
OK, it is kind of ironic that Yahoo! will be used on a Google platform, given that Google used to provide search for Yahoo!.
Yahoo! isn't that far behind though and they didn't get where they are today without making some shrewd plays in different markets - this seems like another clever move to me.
Comment posted by Anonymous on 11/01/2008 10:59:00
Re: We`ll See Whether Yahoo! has the last laugh
Yahoo! has been too busy building applications that aren't core.
Interestingly, it seems Google is also busy creating lots of apps that could be considered to be non-core to its advertising revenue generator. We'll see whether they can keep focus!
Comment posted by Anonymous on 14/01/2008 16:04:00
Open source v. Closed Source
If anything this is not so much Yahoo! versus Google but Yahoo!, Google and open-source programming versus Microsoft and proprietary closed source programming.
Comment posted by Anonymous on 11/01/2008 13:17:00
http://mobijourney.com/mobijourney/index.php
It is cool to gear mobile technology with the effort of both giants.
Comment posted by Muhammad Ahsun Ali on 17/01/2008 11:10:00
